
Marketing Malleability
Marketing is a tough business.
With so many messages coming at us, it's hard to know what will stick and why, which explains the 80%+ failure rate even the most experienced marketers suffer.
We need better ways of understanding how people think about our products, services, and brands in order to craft more effective marketing strategies.
This assessment tool can help us understand your own thought process around marketing issues in relation to your market.
It should take about 10 minutes or less for most people to complete this assessment as there are no right or wrong answers - just honest ones!
Please complete this assessment below as accurately and honestly as possible!